THE EDTECH BRIEFING
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EdWeek Market Brief

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BusinessTutorial

3 Steps for Ed-Tech Companies to Build Trust With Teacher Influencers

Teacher influencers can help education companies build awareness and earn educators’ trust, but only when partnerships preserve their credibility and independence.

AI

AI is the Top State Ed-Tech Priority and PD the Fastest Growing Unmet Need, New Report Shows

School technology leaders across the country ranked AI as their top priority for the second straight year — and said their need for AI-related professional development is growing fast.

Policy

FCC Public Comments Show Broad Support for E-rate, Divide Over Regulating Screen Time

Some of the country’s largest school districts — from New York City to Dallas — have a message for the Federal Communications Commission: The E-Rate program should not become a vehicle for regulating classroom screen time.

BusinessAnalysis

Who’s Influencing K-12 Buying? Trusted Educators Are Shaping the Conversation

Educator content creators can help ed-tech companies earn teachers’ trust and spark product adoption. But turning peer recommendations into districtwide sales is more complicated.

Also reported byEdWeek Market Brief